Entertainment
Afrobeats Is Redefining Global Music
From Lagos to London, and from New York to Tokyo, Afrobeats has moved from being a local sound to one of Nigeria’s most successful cultural exports. What was once driven mainly by local radio, street parties, and African concerts is now commanding global playlists, award stages, and stadium tours.
The numbers prove it. In 2024, Nigerian artists received more than ₦58 billion in royalties from Spotify, more than double the figure from the previous year. Streaming exports of Nigerian music also grew by 49% in three years, confirming that the sound is no longer confined to Africa.
Photo: @heisrema-Instagram
Artists at the forefront of this movement have matched the hype with measurable results. Wizkid became the first African artist to cross 20 billion global streams in 2025. Rema’s “Calm Down” remix with Selena Gomez was the first African-led track to hit one billion Spotify streams. Davido’s album 5ive recorded 15 million global streams in its first day, while both Asake and Burna Boy have also seen their albums debut with multi-million streams worldwide.
Photo: @burnaboygram-Instagram
The awards stage tells the same story. Burna Boy won the Grammy for Best Global Music Album in 2021, while Tems broke new ground in 2025 by winning Best African Music Performance with “Love Me JeJe”. She became the first Nigerian performer with two Grammy wins, a milestone that underlines the reach of Nigerian talent.
Photo: @omega-Instagram
Beyond music, Afrobeats has shaped cultural trends in fashion, language, and lifestyle. Nigerian slang has entered global conversations, African prints appear on international runways, and Afrobeats-inspired dance routines dominate TikTok and Instagram. What was once niche has become part of the global mainstream.
The growth of Afrobeats is not accidental. Nigerian artists built their careers at home, perfected their sound, and used streaming platforms to reach the world. Today, they headline festivals, sell out arenas across Europe and America, and collaborate with some of the biggest international names in music.
Photo:@asakefp-Instagram
For Nigerians, the rise of Afrobeats is a source of pride. The same songs played in Lagos traffic are being cheered by thousands in arenas abroad. More importantly, the industry is generating revenue and opportunities for young creatives, proving that music is not just entertainment. It is a thriving export.
Afrobeats is no longer chasing global recognition. It has achieved it. And with every milestone, Nigerian artists are not just sharing their sound. They are carrying the country’s cultural identity to the world stage.